Insights

Practical guidance on China, from people who work there

Published since 2021, from China’s digital platforms and e-commerce to trade exhibitions and sourcing. Written from London and Guangdong, and kept up to date.

Exhibitions

Which Chinese trade show to attend, and how to plan the trip.

Selling into China

Market entry, pricing and positioning for UK brands.

Platforms & Marketing

Baidu, WeChat, Douyin, Xiaohongshu and the rest of China's digital landscape.

Market Insights

Data-led lists and sector snapshots.

Education

Recruiting and teaching Chinese students.

Planning a trip or a market entry?

One hour on Zoom with your project team · £450 + VAT · full refund within 7 days if it isn’t useful.

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